Personality-Packed. Expressive. Vibrant.

Concept-led creative for brands that want to stand out.

Hi!

I’m Courtney,

a creative director and marketing strategist who designs, strategizes, and iterates brands using distinct visual identity and performance insights.

My work spans brand design, creative direction, and campaign strategy, blending strong visual taste with thoughtful structure and performance insight. I’m especially drawn to projects that value bold visuals, storytelling, and brands with strong creative vision.

Whether I’m directing a campaign, building brand identity, or working on social strategy, I’m always thinking about how it feels on the other side of the screen.

Brand identity, visual systems, and creative direction that feel expressive, cohesive, and unmistakably you. Always designed to scale.

Brand Systems Design

Campaign concepts, content frameworks, and creative workflows are designed to grow seamlessly. Graphics and visuals that are distinct and align with brand messaging.

Strategy with Style

Creative work that constantly iterates and is informed by data, testing, and feedback. Brands evolve proactively, not reactively.

Eye For Optizimation

Featured Projects

  • Chamberlain Coffee

    Customer Journey Mapping & Retail Activation Pitch

  • Anthropologie Home

    Social Media Campaing Planning for Customer Personas

  • J. Crew

    Category Expansion Strategy & Launch Campaign

  • Marc Jacobs

    Brand Activation & Product Launch Planning